Privacy Policy

Basecamp Sports Co ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard information when you visit basecampsportsco.com (the "Site"). Basecamp Sports Co is an affiliate website: we publish reviews, guides, and recommendations about sports gear and equipment, and we may earn commissions when you click links to third-party retailers. This policy was last updated in 2026.

Information We Collect

We collect only the information needed to operate the Site, understand how visitors use it, and improve the content we provide. We do not require you to create an account or provide personal details to browse our reviews and guides.

Cookies and Similar Technologies

Cookies are small text files stored on your device that help websites function and remember your preferences. We use the following categories of cookies:

Essential cookies — Required for the Site to work properly, such as remembering your cookie consent choices and maintaining basic site security. These cannot be switched off in our systems.
Analytics cookies — Help us understand how visitors interact with the Site, including which pages are most popular and how users move through our content. This data is aggregated and used to improve our reviews and navigation.
Affiliate cookies — When you click a link to a partner retailer, that retailer (or an affiliate network) may set a cookie so any resulting purchase is correctly attributed to us. This is how we earn commissions at no additional cost to you. These cookies are governed by the privacy policies of the respective retailers and networks.

You can control or delete cookies through your browser settings and through our consent banner. Disabling non-essential cookies will not prevent you from reading our content, but some features and personalization may be limited.

Usage Data

We automatically collect information about how you engage with the Site, such as the pages you view, the links you click, the time and date of your visit, and the referring website. This usage data is used in aggregate form to measure the performance of our sports content and identify which product guides are most helpful to our readers.

Device and Technical Information

When you visit the Site, we may automatically receive technical information sent by your browser or device, including:

IP address (which may be truncated or anonymized for analytics)
Browser type and version
Operating system and device type
Screen resolution and general geographic region (such as country)

This information helps us ensure the Site displays correctly across devices and helps us detect and prevent technical issues or fraudulent activity.

Newsletter and Email Collection

You may choose to subscribe to our newsletter to receive updates on new sports gear reviews, buying guides, and seasonal recommendations. Providing your email address is entirely optional, and we collect it only with your explicit, informed consent at the time you sign up.

We use your email solely to send the newsletter and related updates you have requested.
Every email we send includes a one-click unsubscribe link, and you may withdraw your consent at any time.
We do not add you to our mailing list unless you actively opt in.

How We Use Your Information

We use the information described above to:

Operate, maintain, and secure the Site
Analyze traffic and improve the quality and relevance of our sports content
Attribute affiliate referrals accurately to our partner retailers
Send optional newsletter communications to subscribers who have opted in
Comply with legal obligations and prevent misuse of the Site

We Do Not Sell Your Data

Basecamp Sports Co does not sell, rent, or trade your personal information to third parties. We do not exchange your data for money or other valuable consideration. Any data shared with service providers (such as analytics or email delivery services) is limited to what is necessary for them to perform their function on our behalf, and they are contractually required to protect it.

Your Rights Under GDPR and CCPA

Depending on where you live, you may have specific rights regarding your personal information.

For Visitors in the European Economic Area and United Kingdom (GDPR)

Where the General Data Protection Regulation applies, our legal bases for processing are your consent (for analytics, affiliate, and non-essential cookies and newsletter emails) and our legitimate interests (for operating and securing the Site). You have the right to:

Access the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data ("right to be forgotten")
Restrict or object to processing
Request data portability
Withdraw consent at any time, without affecting prior lawful processing
Lodge a complaint with your local data protection authority

For Residents of California (CCPA/CPRA)

If you are a California resident, you have the right to:

Know what categories of personal information we collect and how we use it
Request access to and deletion of your personal information
Opt out of the "sale" or "sharing" of personal information — note that we do not sell or share your personal information as defined by law
Not be discriminated against for exercising your privacy rights

Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this policy. Newsletter email addresses are kept until you unsubscribe. Aggregated analytics data may be retained for statistical purposes but is not used to identify individual visitors.

Third-Party Links

As an affiliate site, we link to external retailers and partner websites. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any site you visit through our links, as we are not responsible for their content or data practices.

Children's Privacy

The Site is not directed to children under the age of 16, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised effective date. We encourage you to review this policy periodically.

Contact Us

If you have questions about this Privacy Policy or wish to exercise any of your privacy rights, please contact us through the details provided on our Contact page at basecampsportsco.com. We will respond to legitimate requests within the timeframes required by applicable law.